Sportal Education OSCredit engine · NCrF-aligned
SC-ENTREPFree course · Certificate on completion

Sports Entrepreneurship

A free short course by Sportal Corporate — not a credit-bearing university award.

2h 48m of video7 videos13 written lessons

Building a business in sport — finding a real problem, choosing a model, validating it with actual customers, raising money, and sports technology.

The course begins with where the opportunities in sport genuinely are, then spends three lessons on the part founders skip: why you must talk to customers, how discovery becomes validation, and why customer discovery cannot be delegated. It follows a founder's story in detail, covers raising money, and closes on sports technology and innovation.

It is for anyone with a sports business idea, staff inside clubs and federations building something new, and students on an entrepreneurship or sport management course. Seven video lessons are released one at a time, with written notes, key terms and an exercise that asks you to test your own idea. Pass the ten-question quiz at 80% for a verifiable certificate.

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Free, self-paced, no payment. Work through the lessons, pass the quiz, and get a certificate you can verify by QR code.

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You will sign in with Google to save your progress. Already have a Sportal account? The same button signs you in.

What you will learn

20 lessons · 2h 48m
  1. 1How this course works
  2. 2Video 1 — Where the opportunities in sport actually are53m
  3. 3Notes — Where the opportunities in sport actually are
  4. 4Video 2 — Why you must talk to customers3m
  5. 5Notes — Why you must talk to customers
  6. 6Video 3 — From discovery to validation3m
  7. 7Notes — From discovery to validation
  8. 8Video 4 — Customer discovery cannot be delegated6m
  9. 9Notes — Customer discovery cannot be delegated
  10. 10Video 5 — A founder's story, in detail1h 11m
  11. 11Notes — A founder's story, in detail
  12. 12Video 6 — Raising money12m
  13. 13Notes — Raising money
  14. 14Video 7 — Sports technology and innovation21m
  15. 15Notes — Sports technology and innovation
  16. 16Key terms
  17. 17Key takeaways
  18. 18Applied output — Prepare and pitch a validated sports venture
  19. 19Further viewing — optional
  20. 20Exercise — Ten conversations, no pitching

Lessons unlock one at a time. Finish them all, score 80% on the quiz, and your certificate is issued automatically.

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